This week on Janette’s TV & Janette’s TV Podcast:
We’re replaying an episode from Season 11!
In honor of the film Barbie (out July 21), rewatch our episode Dreams Come True at the World of Barbie.
Watch here: https://m.youtube.com/watch?v=KNb4weltXQIl
Listen here:

What’s one way in media interviews to say what you need without spilling everything?
Soundbites.
They can relay the key points of your marketing message without running the risk of:
Selling your product or service
Being misquoted
Being taken out of context
Being put on the spot
Getting cut-off mid-sentence
On-camera media training h…Read More

What can influence someone’s opinion of you when you show up on-camera for a media or podcast interview before you’ve even opened your mouth?
How you look.
This includes:
Hair
Makeup
Visible skin markings
Your skin’s luster
Wardrobe, both attire and shoes
Jewelry
Image
Example:
Person A shows up to a media interview. She has no makeu…Read More

A client asked me, “Janette, I want to do sponsorship. Should I just go for any and hope they work?”
No. Don’t do that.
Sponsorship is a great way to get promotion, visibility, and exposure. But what should you do to get that?
Ensure:
☞The audience matches yours
☞You’ll be getting the appropriate promotion for your sponsorship…Read More

A client recently told me, “Janette, I’m using media to connect with my audience, but they’re not there!”
Their audience was there, actually. But what were they doing wrong? Not connecting with them in the right ways.
They were:
Using the wrong platforms
Presenting the wrong message
Having no call to action
Not interacting where their a…Read More

Want to reach new audiences & get more exposure for your brand, business, & products? Want to be a desirable media guest that gets booked over & over and make media a consistent part of your marketing? Sign up for Media Matters with Janette Newsletter.
Every other Friday, learn from me, Janette Burke, Media Personality, Producer, Interviewer,…Read More

Did you know?
What do I work to achieve with Janette’s TV & Janette’s TV Podcast?
I believe everyone has a story that should be told and I help my sponsors and interviewees Be SEEN, Be HEARD, and Be KNOWN while also making an impact on my audience.
Want this to be you?
Learn how to work with me at: https://www.janetteburke.com/book-online

Read our case studies!
THE SITUATION – Thalia was running a singles event centered around improv and wanted more exposure.
WHAT I DID – I worked with Thalia to get her message down, focusing on why this type of singles event was different from online dating. I helped her to bring in stats and story-telling. I took her Key points and dev…Read More

Don’t make your event one people will remember for all the wrong reasons.
The host or moderator can make or break it.
So why would you want someone inexperienced?
Instead, get someone with lots of charisma, personality, and inspiration!
Book me for your next event at: https://www.janetteburke.com/media-and-speaking